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We believe life is

better when you

keep it real.

Our purpose

Our mission is to help people live their healthiest, happiest lives through real food and a shared belief that together we can create a healthier, more sustainable world.

Our philosophy

 

Keep it real.
/kēp it rē(ə)l/

1 Be true to who you are and what you believe.
2 Cultivate a culture of authenticity and transparency.
3 Reduce the fake and artificial things in life.
4 Eat delicious foods that were grown not made.
5 Care about your impact on people and planet.
6 Do what you love.

Product
Responsibly grown, fresh and organic plants. Nothing else.
Our expert team of foodies and nutritionists craft unique recipes that deliver a balance of essential nutrients and delicious flavors. We carefully curate our 100% organic ingredients from local, responsible and eco-friendly farms., so you can trust you’re getting the highest quality ingredients:

No food industry BS
No advertising tricks
No processed ingredients
No preservatives
No added sugars
No fillers (water, pasteurized juice, etc.)
No genetic modification (GMOs)
No pasteurization
No HPP
No artificial anything

Transparency is everything. Every ingredient of every product is listed on our menu and all nutritional facts are listed online.

People
Greenleaf is its employees. Our people are the soul of the company, driving its purpose with the collective belief that we can make the world a better place. We believe a good business puts people first. Combined with the shared values and support of our customers, we can drive healthy change.

Planet
From the beginning, Greenleaf has been dedicated to being a business that not only operates sustainably but fights for the preservation of our environment and ecosystems. Today, it’s more important than ever and we remain committed to prioritizing planet over profits within our own business, as well as our partners and community. Here are a few ways we’re putting the planet at the heart of our business:

All of our to-go cups, lids, straws, utensils and bowls are, and have always been, 100% plant-based, biodegradable and compostable (we also offer reusable, for-here options at all locations).

We encourage using reusable containers by giving an industry-leading 25¢ discount on any order when you bring in a reusable container. We offer reusable, stainless steel straws, tumblers and growlers at all locations.

A portion of all cold-pressed bottles proceeds are donated to Ecotrust, a Portland-based non-profit dedicated to preserving our environment and ecosystems.

Our roots

 

Greenleaf was founded by two friends that left the corporate world to make the real world a healthier place. With that simple goal, Garret and Matt quit their jobs and put all of their savings into opening a small juice cart in the heart of Portland, Oregon. The idea was simple – make being healthy easier. They committed to never compromising on using only the highest quality, raw ingredients from organic farms. In no time people were lining up to get their fresh, nutritious juices and smoothies. Today, Greenleaf continues to make it easier for thousands of busy people to get fresh and organic foods, while leading a movement to make the industry more transparent, sustainable and real.

Organic for a reason.

 

Nutrition
Organic crops contain more essential antioxidants like vitamin C, Iron, magnesium and phosphorus – and significantly less nitrates than conventional crops.

Health
With raw foods, using organic is even more important to protect your body from harmful chemicals. By law, foods certified organic also cannot contain any GMOs.

Freshness
Organic ingredients are free of preservatives that artificially extend shelf-life. We make everything fresh from scratch and prioritize sourcing organic produce from local farms.

Flavor
Organically grown foods taste better because of being grown in more well-balanced soil that produces healthier, stronger plants with more antioxidants.

Ecosystem
Organic farming without toxic pesticides supports sustenance, protects our environment, promotes biodiversity and ensures we’re not harming wildlife, ecology or people.

Commitment
For us, being transparent is easy because we’re committed to being 100% organic, ALWAYS, not just “some ingredients” or “when it’s available.” It’s always available, so we keep it real.